COMMAND AI
Command AI is an AI-powered user assistance platform that provides in-app help, natural language search, and non-intrusive nudges. I helped shape a brand system that communicates their product vision — and extended it across the product UI, website, and social storytelling.
INDUSTRY
AI
SaaS
Technology
roles
Brand Identity
Brand Strategy
Illustration
Animation
Product Design
Web Design
BUILDING A TRUSTWORTHY, USER-CENTRIC BRAND
I worked with the team to establish a visual identity that aligned with their mission of offering non-annoying user assistance. The branding emphasizes clarity and approachability, incorporating a clean design system that resonates with product, marketing, and customer teams.
CRAFTING AN INTUITIVE PRODUCT EXPERIENCE
We designed the product website to clearly showcase Command AI’s core features in a way that felt simple and credible. The goal was to help visitors quickly grasp the product’s value while creating a seamless path from landing to action.
DEVELOPING ENGAGING SOCIAL CONTENT
I produced a series of animations and graphics to showcase Command AI's product features on social media platforms. These assets were designed to be informative and visually appealing, driving engagement and interest in the product.